day9.coffee day9

Mumbai · India

Subko Specialty Coffee Roasters

Since 2020 · Rahul Reddy

Overview

Subko opened its first cafe in Bandra, Mumbai in early 2020 — deliberately placed on a hard-to-find street — founded by Rahul Reddy, a South Asian diaspora development economist (Asian Development Bank, Tata Trusts, Kroll, Master's at King's College London) who left analyst work to apprentice at Brooklyn's City of Saints in February 2019. The name is a play on 'sabko' (Hindustani for 'for everyone') with a U for subcontinent, framing the brand as a response to the question of what an exportable specialty operation grounded in South Asian identity would look like. The Subko portfolio now spans specialty coffee, a craft bakehouse and viennoiserie program, and a pod-to-bar fine cacao line launched in 2023; the company has raised roughly $13.6M across three rounds from Blume Ventures, Nikhil Kamath of Zerodha, the Gauri Khan Family Trust, and John Abraham, and reached 320 employees by August 2025.

Known for

  • First specialty roaster of national prominence built on a South Asian identity thesis
  • Founder Rahul Reddy — Q-Grader, City of Saints (Brooklyn) trained, ex-development economist
  • 'Subko Khandaan' sourcing — family-run subcontinent farms including Project Everest in Nepal
  • Three product lines: specialty coffee, craft bakehouse, fine cacao (pod-to-bar)
  • Studio BigFat-designed packaging (Aniruddh Mehta) — boxes rather than gusseted bags

Why it matters

Subko is the first Indian specialty operation to seriously argue that the subcontinent should be read as an origin and a brand identity, rather than a market for imported third-wave aesthetics. The thesis — exportable specialty grounded in South Asian visual and product identity — has been validated by the funding round and the breadth of product launches.

Production

roaster machine
Giesen
roastery location
Mumbai

Café

Multiple Mumbai locations including Bandra and the Bloom Bar at Subko's Craftery; Bengaluru location opened 2024

Recognitions

  • $10M Series funding led by Nikhil Kamath at $34M valuation (March 2024)

Sources

More roasters